SEM Review Articles

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strategic enrollment management (4)

Extend Your Recruitment Reach

Whether you are at a campus that feels like a ghost town in the summer or at one with a thriving...

COACHING PARENTS ON  FINANCIAL AID Conversations

As financial aid and admission counselors, who would have ever thought we would be coaching parents...

Your Domain Reputation Affects Your Email Delivery

Your school’s domain name has a reputation score. Scores are calculated based on online metrics in...

THE ENROLLMENT MANAGEMENT YEAR IN REVIEW

Well, here we are nearing the end of 2020. I am sure most of us in enrollment management are more...

Name Buys During the Pandemic

Picture this…America…2020…

COVID hits. Standardized testing dates have been cancelled around the...

Admissions Travel Brochure without a Travel Season

This recruitment cycle is shaping up to be very different from others due to COVID-19. This is...

Tips to Motivate Your Team

People are the most important asset enrollment leaders have during challenging times like these....

This is Your Captain Speaking

I travel quite a bit for my job. Lots of flights. Lots of rental cars. Lots of hotels. At one point...

Video Production for Enrollment Management

If you’re like me, the year 2000 feels like a long time ago, and a much different time. When the 21...

Testing New Geographic Markets

I have had many conversations, particularly in markets where institutions are subject to severe...