Google AI's Impact on SEO

HIGHER ED DIGITAL MARKETING: GOOGLE AI & SEO

Artificial Intelligence (AI) has forever changed the digital landscape, and its rapidly evolving development makes it almost impossible to keep track of these changes. As different tech companies race to create their own AI systems, one major player that has the power to affect our everyday lives has risen to the top: Google AI. Officially formed in 2017, Google AI has found itself in the spotlight recently as Google begins to integrate the system into their search engine.