microSEARCH™ is the perfect fit for enrollment management professionals who have a specific goal and a limited budget. Though it is smaller in scale than traditional Student Search, your microSEARCH campaign can do big things to fill gaps and reach goals.
You can use a microSEARCH campaign to:
microSEARCH campaigns are deployed quickly and efficiently. Every campaign includes compelling copy and creative design to showcase your institution. Campaigns can include any or all tactics used in traditional Student Search, such as:
Many microSEARCH campaigns start as single events and one-time fixes. Once an enrollment leader sees the results, they often choose to repeat the campaign or expand the scope. Coker University is a great example. They discovered a microSEARCH campaign was all they needed for a record-setting, enrollment growth year.
View Coker University Case Study
In fact, the ability to repeat a campaign or scale to a larger audience is one of the many benefits of microSEARCH. It allows you to test ideas, determine interest, and discover what works – all within a budget.
