meritBADGING

In the past few months, I’ve been on campuses where I’ve discovered inquiry pool sizes ranging from 17,000 to 100,000 students. Initially, looking at the numbers, the one thing we can be certain of is that there will be a lot of soft leads in almost any school’s inquiry pool. In most cases, I would go [...]

A lot of enrollment professionals exert energy and effort looking for a silver bullet to solve the enrollment woes of their institution. From new vendor solutions to reorganization of office structure, everything is considered. Often, desperate times call for desperate measures, and expensive consultants are hired to correct the problems, often without successful outcomes. Strategic […]