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Email has been around since 1971. Ray Tomlinson (April 23, 1941 – March 5, 2016) is credited with inventing it, but it didn’t really take off until 1989 when Lotus Notes released the first consumer email software program. In 1996, Microsoft released a competing product, known as “Internet Mail and News 1.0, and later renamed […]

A 2006 National Center for Educational Accountability [1] study showed that Advanced Placement (AP) students are more likely to have higher grade point averages and to graduate on time, than their counterparts  who don’t take AP classes. This holds true across races, gender, and social-economic statuses. Given this data and your enrollment goals, consider this: are [...]

Enrollment Planning: a new engine, tune-up, tires, paint job, or just more gas? Enrollment planning is a little like automobile maintenance. Sometimes all you need to do is tune up the process. Sometimes things are broken, and you need an overhaul and new parts. The trick is being able to distinguish when to do what, […]

Enrollment Consideration Sets – Strategies to Score As the recruitment cycle resets, enrollment management professionals will continue to strategize on how to create the class for the upcoming year. Counselors will attempt to determine which prospective families are considering their school as part of three “consideration sets.” In general, a consideration set is just what […]

FOR IMMEDIATE RELEASE July 9, 2018 enrollmentFUEL Welcomes Jay Fedje as Vice President of Client Services Chapel Hill, NC – enrollmentFUEL is pleased to announce that Jay Fedje has joined the team as the Vice President of Client Services. With over two decades in higher education, Jay is a subject matter expert on all aspects [...]

Lenoir-Rhyne University is located in Hickory, NC. Established in 1891 by Lutheran pastors, the school has a rich culture. In March 2008, the school became a university and now has a satellite campus in Asheville, NC for graduate students. Rachel Nichols is Vice President of Enrollment Management. For many years, enrollment grew until it peaked […]

Put Your Best “Campus Visit” Foot Forward Prospective students receive dozens and dozens of messages across multiple methods of communication from colleges and universities. The message is the same. “Visit us, and you will see what makes us different.” The physical campus visit does what media messages, pictures, phone calls, virtual and online tours, etc., […]

Behavioral Scoring – Why does it Matter? Customer Relationship Manager (CRM) software programs have given the recruitment process an advantage in connecting with students in more intentional ways. With so many data points available, it can sometimes become overwhelming to decipher which method is most influential. While each school differs, they share a common goal: […]

enrollmentFUEL Joins Launch Chapel Hill Chapel Hill, NC - February 6, 2018 – enrollmentFUEL, LLC is pleased to announce we have joined Launch Chapel Hill and have relocated our operating offices to 306 West Franklin Street, in the heart of the Chapel Hill campus community. This award-winning start-up accelerator focuses on an energetic community of [...]

Joint Conference Presentation Accepted by SACAC Keyana Scales, Vice President for Enrollment and Jacquelyn D. Elliott, Ed.D. to Present Case Study Washington, NC - January 22, 2018 – enrollmentFUEL is pleased to announce that Keyana Scales, Vice President for Enrollment Management at Xavier University of Louisiana will be presenting with enrollmentFUEL's president, Jacquelyn D. Elliott, Ed.D.,at [...]